SEO & AEO Insights
Tips, strategies, and updates to help your site get found by AI search engines and rank higher in traditional search
7 posts
What I Am Trying to Rank in Perplexity — and How I Think About It
Perplexity cites its sources in every answer. Here is how I think about getting cited — the signals that matter, the tactics that work, and what I have learned building an AEO audit tool.
AEO for Local Businesses: What I Learned About How to Get Found by AI
When someone asks ChatGPT or Perplexity to recommend a local plumber, dentist, or restaurant, which businesses get mentioned? Here is what I have learned about how local businesses can show up in AI-generated recommendations.
Oops — My Website Was Not Visible to ChatGPT. Check Yours Too, I Will Tell You How
I found out the hard way that my site was invisible to ChatGPT. Here is exactly how to check if yours has the same problem — and what to fix if it does.
What Is an AIReady™ Score and How Is It Calculated?
Your AIReady™ Score tells you at a glance how prepared your website is for AI search engines. Here is exactly what goes into it — and what a low score means for your business.
My Favorite Schema Markup Guide for Beginners
Schema markup is one of the highest-impact things I have found for both SEO and AI search visibility. Here is exactly what it is, why it matters, and how I recommend getting started.
My Opinion: How ChatGPT and Perplexity Decide Which Sites to Cite
AI search engines do not rank sites the way Google does. They look for entirely different signals. Here is my take on what actually determines whether your site gets cited — or ignored.
SEO vs AEO: What Is the Difference and Why I Think It Matters
Traditional SEO gets you ranked on Google. AEO gets you cited by AI. Here is what I think every site owner needs to know about both — and why I believe you need to optimize for both right now.